The Corporate Battle Over the Cable News Network Shows The Extent to Which Broken American Media Has Become.
On Thursday evening, amid swirling speculation about the Brown University gunman, CNN’s Kaitlan Collins posted on social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
While CNN is certainly not a flawless news source, her words seemed accurate for numerous observers. It stands as one of the organizations where one can locate fact-based and mostly dependable reporting – particularly during crises such as the one unfolding in the vicinity of a New Hampshire storage facility.
A Vulnerable State During a High-Stakes Tug-of-War
But the news network, now 45 years old, finds itself in a vulnerable state as two huge media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-stakes game of mergers and acquisitions, not as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with origins in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The conjecture about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“It gets presented as a business story with influential figures as the main characters, but there is very little discussion of the common good,” Pickard said.
The Complicating Factor: Donald Trump
The network's predicament is made more complex by Donald Trump’s views about a network he has long portrayed as perhaps his chief “fake news” antagonist.
Recall the chants of “CNN sucks!” at his rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will shield him from negative coverage and examination. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that bidder more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that storied news network.
An Outcome of Continued Turmoil
It is important to note, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could position CNN for another sale. There is no finish line.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Either merger would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu stated.
The Bigger Problem and a Potential Solution
Regardless of the resolution regarding CNN, the underlying crisis endures.
“What we have now is a profoundly system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Regulatory choices – from the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can tackle it.
Will that happen in an era where the head of the FCC will not confirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will be impossible forever.
Policies that bolster independent news organizations, reinforce local journalism, fund public media, and prohibit the consolidation of media power in very few hands are not only possible – they are necessary for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be pawns in the most recent merger game.